Measure for Measure

Retail

• Japan’s total retail sales in May 2008: ¥11.04 trillion
• Increase from year before: 0.2%
• Last month in which retail sales fell year-on-year: July 2007
• Estimated amount Seiyu intends to spend on renovations over the next two years: ¥30 billion
• Number of locations to be renovated: 90
• Sales increase at Uniqlo in June: 0.7%
• Change in the number of visitors to Uniqlo stores in June: -1.3%
• Number of Talbots locations to be closed by Aeon in 2008: 100
• Average spending at households with two or more people in May: ¥288,128
• Decline from a year ago: 3.2%
• Decline in household spending on services in May: 7.64%
• Decline in supermarket sales in May: 1.1%
• Increase in food sales at supermarkets in May: 1.2%

Mobile Phones

• Amount spent by NTT DoCoMo to take equity stakes in mobile telephone carriers in Malaysia, Bangladesh and the Philippines: ¥200 billion
• DoCoMo’s revenue from “international business” in fiscal 2007: ¥80 billion
• Projections for that revenue in fiscal 2008: ¥100 billion
• Year in which SoftBank intends to cease operating its 2G network: 2010
• Approximate number of current SoftBank users on its 2G network: 4.15 million
• Nokia’s global share of mobile handset sales: 40%
• Nokia’s market share in Japan: Less than 1%
• Nokia’s target market share for Japan: 10%
• Approximate number of mobile phone users who currently pay for unlimited data transmission: 35.5 million
• Firm with the largest KDDI, with 14.5 million

Food and Fast Food

• Sales at Kentucky Fried Chicken outlets in Japan for the six months to May 2008: ¥610 million
• Decline from the previous year: 51%
• Number of new KFC shops opened during that time: 16
• Change in sales at Pizza Hut locations in the six months to May: -11%
• Decline in operating profit at Pizza Hut locations: 53%
• Increase in net profit at McDonald’s Japan in fiscal 2007: 405%
• Ratio of total Denny’s restaurant locations in Japan to be closed: 1:4
• Tons of butter to be imported by the Ministry of Agriculture this autumn: 5000
• Number of fishing vessels planning to protest high fuel costs by staging a one-day shutdown in July: 200,000
• Average price of fuel for a fishing vessel, per kiloliter: ¥95,300
• Increase from 2004, according to the Japan National Federation of Fisheries Cooperatives: 240%

Department Stores

• Nationwide department store sales in May: ¥584.5 billion
• Decline in department store sales in May: 2.7%
• Increase in food sales at department stores in May: 2.4%
• Percentage of total May department store sales made in Tokyo: 25.1%
• Approximate number of annual visitors to Seibu’s Ikebukuro location: 70 million
• Estimated percentage of those visitors who make a purchase: 40%
• Increase in sales at Takashimaya’s Shinjuku location on the weekend after the opening of the Fukutoshin subway line: 30%
• Increase at Shinjuku’s Isetan over the same weekend: 10%
• Sales increase at Seibu’s Ikebukuro location: 5%